Daniel Medina

Daniel Medina

Main Lecturers

Capital CAPS

Daniel Medina

IE Business School and ESIC Business & Marketing School Professor, member of TEDxCibeles (TOP 10 European TEDx), Opinno Ideas Director, Accelerate business developer for IBEX, CAC, NASDAQ and FTSE, Partner of MIT Technology Review and Harvard Business Review in implementing innovations strategies in Europe.

IHuman Centered Design: Public and Private Applications

They will learn the methodologies behind the process: challenge exploration, design thinking, lean startup and agile, and the tools behind the methodologies. They will also gain deep knowledge on practical cases in the private and public sector.

Professional experience

Feb. 2013 – Present: Opinno – MIT TR & Harvard BR. Opinno Ideas Director. Strategy consulting: innovation, business/digital strategy, service design and transformation

Feb. 2012 – Jun. 2013: Keupi.com and Wapabox.com. Founder and CEO. Founder and CEO of two startups in Spain and Latin America

Sep. 2010 – Oct. 2012: Founder and CEO of two startups in Spain and Latin America

Sep. 2010 – Oct. 2012: Stance. Senior Strategy Consultant. Consulting for CAC40 companies: strategy, innovation, optimization and transformation

Nov. 2006 – Jul. 2009: Auseba. Senior Digital Consultant. Strategy consulting: business strategy, technology and digital, and corporate transformation

Oct. 2005 – Sep. 2006: PricewaterhouseCoopers. Management Consultant. Technology and management consulting for the banking and insurance industry.

Mar. 2005 – Oct. 2005: Microsoft. Technology Solutions Intern. Technology consulting and business development for the SME sector.


Sep. 2009 – Jun. 2010: ESCP Europe. Master in European Business (MBA Junior). Ranked 6th out of 100 students

Oct. 2006 – Jul. 2007: Business School Ramon Llull – La Salle. Master in Project Management (PMI partnership)

Oct. 1999 – Mar. 2005: Universidad Simon Bolivar. Bachelor of Engineering: Computer Science


Oct. 2016 – Present: IE Business School. Professor on Service Design at IMBA and Corporate Innovation at MCXI

Oct. 2016 – Present: ESIC Business School. Professor and Mentor on Innovation for the Startup Lab

Oct. 2014 – Present: IED Istituto Europeo di Design. Professor on Lean Innovation and Business Modelling

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